Uncategorized Archives - Pitch & Shout
How to use newsjacking in your PR strategy

How to use newsjacking in your PR strategy

by | May 12, 2022 | Uncategorized

What is newsjacking? As with most business strategies, PR can be done proactively or reactively. But unlike some strategies, PR can still work well even if you are doing it on the fly and newsjacking is an excellent strategy that’s just that: Totally on the fly!...
Three reasons you shouldn’t work with me

Three reasons you shouldn’t work with me

by | Nov 24, 2021 | Uncategorized

Ha ha! What an opener, ey? I’ll tell you the reason I wanted to put this out there. It’s because creating publicity for your business takes a certain type of person, whether you’re doing yourself or I’m doing it for you. And guess what? Not everybody’s cut out for...
When should you start doing your own PR?

When should you start doing your own PR?

by | Oct 5, 2021 | Uncategorized

What are two of the most common things people say when contemplating doing their own PR? “I can’t do my own PR because I’ve only just started my business and not got many followers / much traffic / made many sales.”“I’ve just not got time to do my own PR.” Firstly,...
Here’s how to boost your SEO with PR

Here’s how to boost your SEO with PR

by | Sep 9, 2021 | Uncategorized

Search Engine Optimisation, known as SEO, is the term used to describe a process we go through to ensure our website ranks as high as possible in search engines, such as Google. Here’s how PR can boost your SEO. Google accounts for approximately 63,000 searches...
What not to say in an interview with a journalist

What not to say in an interview with a journalist

by | Jul 13, 2021 | Uncategorized

I was recently asked to write a blog post about what not to say in an interview with a journalist but the truth is, apart from the obvious social faux pas – there is no hard and fast rule about what not to say. So I’m going to give you some guidelines to follow,...